With Thanksgiving just around the corner, it’s easy to get whisked away in the holiday hoopla of bonding with relatives, copious amount of turkey (or Tofurkey for vegetarians) and mac & cheese and the annual showing of “A Charlie Brown Thanksgiving”. But once dinner has been digested and you bid your great aunt adieu as she travels back home, it’s time to set your sights on the true reason for the season: shopping. Not the running of the bulls that is Black Friday, but the occasion that requires a quick hand for switching tabs and having Autofill set up on Google for a speedy checkout: Cyber Monday.
Contrary to its physically demanding counterpart, Cyber Monday can be enjoyed from the comfort of one’s own room; snuggle up with in a blanket, get cozy with a cup of cocoa and you’re ready to go! Nevertheless, jumping on the internet’s best deals demands the same precision one would apply to running around Macy’s at midnight on Black Friday. What better way to welcome an onslaught of “treat yo’self” gifts than by making sure they’re actually worth it? It’s easy to buy some platform shoes or an asymmetrical sweater just because it was on sale, but it’s easier to give your pennies to a business that’ll promise a chic look for winter and actually come through on that promise. Black owned businesses are forever slaying in the realm of creativity and style, so we’ve rounded up 10 of the internet’s favorite fashion and beauty brands you’ll be ecstatic to buy from this coming Monday.
With pieces like dusty pink tops, wine colored bodysuits and cinched, low cut dresses in striking patterns, designer Marie-Jean Baptiste combines sweet, sexy and stylish elements when creating the pieces for her store Rue 107. Created in Brooklyn, the brand seeks to celebrate the unique figures of their customers while concurrently promoting individuality and promoting sisterhood.
Since 1994, this beauty line made radiant skin one of their top priorities when creating new products. Designed with people of color in mind, Black Opal offers resolutions for skins problems like dark spots, dry skin and acne with a line of cleansers, serums and moisturizers, among others. This is all alongside luminous berry eye shadows, mocha lip glosses and other attention grabbing cosmetics for one’s face, lips and eyes.
Massive wooden earrings with splashes of neon colors and clutches decorated in electric blue faux fur are among the whimsical pieces in Rachel Stewart’s brand of curious, yet Afrocentric accessories. With most of her pieces being of the handmade and wooden variety, Rachel Stewart customers can enjoy the line’s DIY aspect while looking forward to an extra kick of Black pride in their Basquiat-inspired brooches, cowry shell half hoop earrings and Tina Turner print clutch.
Founder Jasmine Rose created this paraben-free line after losing her mother to breast cancer; she later found a link between the disease and chemicals in certain cosmetics. With creme foundations, mineral powders, organic eye shadows, and pro-vitamin mascaras and lip liners, Law of Nature celebrates the beauty of women of color one cruelty-free product at a time.
Erykah Badu, Jill Scott and Jazmine Sullivan are only some of the satisfied customers of this Brooklyn-based collection of African inspired dresses, pants, swimwear and the like. For fans of Kente prints in every shade from cream to brown to yellow to red, they have their pick of maxi dresses complete with flattering leg slits, gold crop tops channeling a foxy ‘70s-era model, and draped royal blue jumpsuits – and that’s just the new collection.
Highly pigmented pouts just climbed to the top of everyone’s “to have” list thanks to The Lip Bar’s collection of bright and neutral matte lipsticks and lip glosses. Created to empower its wearers and help them feel good about their purchase thanks to ingredients like shea butter and jojoba oil, shades like the nude Baby Bellini, the neon purple Purple Rain and the soft pink Milf go for a jaw dropping price of $10 each.
It doesn’t have to be a bad hair day for a head wrap to get some love. Queens everywhere can rock these charming, multicolored head wraps whenever a little reminder of how dazzling their black girl magic is is needed. Winter is also just around the corner, so these bright beauties with names like Mali, Kendi and Sierra, adorned with images of golden leaves, black polka dots and exploding burgundy flowers.
If eyes are the window to the soul, eyes made up with Juvia’s Place eyeshadows must reveal the soul of a Nubian queen proud of her heritage sitting atop a mighty gold throne. Every eyeshadow palette in this brand is adorned with an image of a black woman in traditional garb, a fun image that houses 16 striking shades ranging from purple shimmer to dark orange matte. Not feeling a whole palette? Individual eyeshadows are also available for purchase.